Top 5 Personal Finance Apps in the UK: Q2 2025 Performance

In the second quarter of 2025, the personal finance app landscape in the United Kingdom saw varying trends across the top applications, as reported by Sensor Tower.

Emma - Budget Planner Tracker experienced a notable fluctuation in its weekly revenue, peaking at around $9.2K in early May before stabilizing to approximately $6.1K by the end of June. The app's weekly downloads showed an overall upward trend, reaching around 30.7K in mid-June, while weekly active users increased from about 214K to 233K over the quarter.

Splitwise demonstrated a consistent growth in weekly revenue, culminating at approximately $24.8K in the final week of June. Downloads also rose steadily, peaking at about 22K. Active users fluctuated throughout the quarter, ending with nearly 592K.

For RoosterMoney: Kids Chores App, weekly downloads remained relatively stable, with a peak of about 7.8K in the last week of June. Active users showed an increase from approximately 373K to over 411K, despite a modest revenue stream.

Budget Planner l Snoop Money saw a varied revenue pattern, reaching a high of $22.9K in the first week of June. Downloads were more consistent, with a slight increase towards the end of the quarter. Active users fluctuated, closing the quarter at around 269K.

Lastly, Tembo - Savings and mortgages had a significant drop in downloads from 29.9K at the start of the quarter to 2.6K by the end. Active users also decreased, settling at approximately 31.6K by the end of June.

For more detailed insights and data, visit Sensor Tower.